Flagship store Amsterdam
In June 2021 we opened the doors of our dream store in the heart of Amsterdam. 232 of our customers invested €400,000, allowing us to build something truly special. Their names are engraved on the wall of heroes behind the counter.
Book a personal styling session
We'll prepare a product demo, your favourite beverage, and a rack with the right sizes.
Book now
Visit us in the heart of Amsterdam
Van Baerlestraat 32
1071AX Amsterdam
Monday 12:00 - 19:00
Tuesday 10:00 - 19:00
Wednesday 10:00 - 19:00
Thursday 10:00 - 19:00
Friday 10:00 - 18:00
Saturday 10:00 - 18:00
Sunday 12:00 - 17:00
Not just a store
We proudly present the freshest flagship store of Amsterdam

Meet the dream team
Our headquarters is located on the second floor of our store, so everyone from designers to founders will happily meet you for a coffee and update you on the latest news. These guys are the real heroes though.
Come by and meet Michael, Thanasis, Nihal, Giada, Angie & Tyara.