28% return on investment

Over 4 years the 7% annual interest will compound into a 28% profit.

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Get early access to product launches, innovation groups, and sales events.

We hit €800,000 in funding and this round is officially closed!

We are so grateful for the trust you all put in us. We will not let you down! Thanks to you we can now open more LABFRESH retail stores across Denmark and The Netherlands!

This was our 9th crowdfunding campaign. Since we started in 2017, every step of the journey has been financed by real humans, not banks or funds.Sign up below to get notified when there are a new opportunity to invest in LABFRESH.

From flagship to footprint: Scaling what works

We’re entering our next growth phase: strategic retail expansion - bringing LABFRESH to the places our customers already are.

The coming 12 months we plan to open 2 new flagship stores and 5 shop-in-shops in Denmark and the Netherlands.

To lead this transformation, we’ve hired Thomas Haverberg, our Head of Retail & Wholesale, who brings proven excellence from Ecco and Daniel Wellington. With Thomas at the helm, we’re ready to turn years of demand into a powerful European retail footprint.

Our Journey

How it all started

Kickstarter

Born with Backers

Since 2017, Kickstarter has been our launchpad for innovation. With five successful campaigns, our community has helped us bring everything from stain-repellent shirts to our expandable, rainproof backpack to life.

This was our favourite.

CrowdAboutNow

Opening retail stores

When we decided to open our very first flagship store in Amsterdam, we knew we wanted to do it with our community. So we launched a crowdfunding campaign on the peer-to-peer lending platform CrowdAboutNow.

In just weeks, 232 amazing community members pitched in and lent us €400,000 to turn the dream into reality.

A few years later, it was time to open store number two, this time in Copenhagen. Riding the momentum of the first campaign, we returned to CrowdAboutNow and raised another €400,000, this time with the help of 140 loyal backers.

See our first campaign here.

Seedrs

From customers to co-owners

After the success of our first two crowdfunding campaigns, we took things to the next level, giving our community the chance to become actual shareholders in LABFRESH.

Through our first equity crowdfunding round on Seedrs, 817 incredible backers invested a total of €1.3 million. That means 26% of our company is now owned by our customers — the people who believe in what we’re building as much as we do.

See the campaign here.

Eyevestor

Launching womenswear

Most recently, we raised €1,000,000 via bonds at a 7% annual return to
fund the launch of our new women’s collection, LIV by LABFRESH. The campaign was fully funded in just a few days.

See the campaign here.

fresh insighs & updates

Kasper on Linkedin