The World's Most

Advanced T-shirt

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T-shirts pre-ordered
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Raised via crowdfunding
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Press mentions in 25 countries

"Sweat stains are a thing of the past.

Even in a grey shirt."

That's right.

No stains. No odour. All cotton.

We use a unique combination of 3 of the most innovative textile technologies - something which has never been done before in a 100% premium cotton product.

On the outside our t-shirts are hydrophobic. This means that they repel liquids and semi-liquids. Even serious spills like red wine or beetroot juice can easily be rinsed off with water.

We added a finish to the jersey fabric which ​kills the odour-causing bacteria in your sweat. You (and your t-shirt) stay fresh all day and beyond.

The inside absorbs and wicks away moisture, spreading your sweat across a larger surface and towards the exterior of the cotton, making it easy to evaporate through the fabric. The 100% cotton fabric is also breathable and fast-drying.